Get to Know Your Ate Coach -Ray Teoh

I’m Ray, on a mission to make health simple and achievable for busy professionals, nomads, and those who don’t have time for restrictive diets or long workouts. My approach is all about giving people full control over their health without calorie counting, yo-yo dieting, or spending hours in the gym. Using AI-powered nutrition planning, I help clients create realistic, personalized strategies that fit their lifestyle, leading to more energy, confidence, and long-term success.
What inspired you to become a coach, and how has your journey shaped your approach?
I got into coaching because I personally struggled with maintaining my health while juggling a demanding career. I was always too busy, traveling, and didn’t have time for the gym or complicated meal plans. That frustration led me to develop a practical, no-BS approach to health — one that’s simple, sustainable, and fits into real life.
I started by helping successful entrepreneurs gain more energy and control over their health, and I saw how it transformed their personal and professional lives. This experience shaped my 3-system framework, which focuses on making small, high-impact changes that lead to long-term success.
Who do you mainly work with, and what are some common goals they have?
I primarily work with busy entrepreneurs, digital nomads, and high-achievers who don’t have time for restrictive diets or spending hours in the gym. They’re not just looking to lose weight — they want to feel more energized, confident, and in control of their health without adding more stress to their already packed schedules.
Some common goals my clients have:
- Eating better without strict diets or calorie counting
- Feeling fitter and more energetic without long, exhausting workouts
- Gaining clarity and focus to perform at their best in life and business
- Finally breaking free from yo-yo dieting and finding a routine they can stick with
How do you use tools like Ate in your coaching practice?
I use Ate to help clients build awareness around their food choices — without obsessing over numbers. Instead of calorie tracking, I guide them to develop mindful eating habits by using Ate’s visual journaling approach.
For my clients, Ate makes it easy to:
- See patterns in their eating habits and make small, sustainable improvements
- Stay accountable without feeling restricted
- Reflect on how food makes them feel, not just what they eat
By using Ate alongside my AI-powered nutrition planning, I help clients create a system that works for them — so they can eat in a way that supports their goals without stress.
What makes working with you unique?
Good question. What makes my coaching different…
1. No calorie counting, strict diets, or extreme workouts — I focus on what actually works for your lifestyle, not changing your lifestyle to work for my approach.
2. Without a diet or meal plan — so you can get personalized, practical strategies you can happily stick to.
3. More energy, more confidence, and less stress — because health should fuel success, not slow you down.
4. Lose weight, and get lean without much focus or radical change in life — the approach helps you to achieve any health goal you set for yourself without the feeling of restriction.
5. One time program (without upselling, subscription) — genuinely want you to take back the full control of your health without relying on wellness products, ongoing paid programs, and me, to allow you to invest money somewhere else (e.g. sitting business class, 5-stars hotel, a fancy trip with your loved ones).
I’ve helped successful entrepreneurs not only get in shape but also perform better in business — because when you feel your best, you do your best, the more you earn.
I’m Ray — a digital nomad, financial controller, and health coach. After years of struggling with my health, I discovered the power of simple, whole foods. Now, I help busy entrepreneurs take control of their health with an easy, sustainable approach — no gimmicks, no ongoing costs, just real results. Ready to transform your health? DM me on LinkedIn or Instagram.